Posted by Heiza on 23 July 2011 filed in Case Studies
The second step of NPC's Market Profile Strategy is to use clickbank. You need to go to the website and click on marketplace. You then need to enter your keyword and click on find products so you can determine the number of direct competitors in your niche.
Take note of the top 3 products and save their URL’s along with their corresponding gravity. From the previous videos that I watched, I learned that gravity is the number of distinct affiliates who earned a commission selling a particular product. Once these details are entered and saved into the NPC Market Profile System, it will compare the results with the collected data from the other tools.
If you don’t have the NPC’s software, analyze the data that you can find from clickbank. You can go to marketplace, then check out the top products related to your niche. Check out the product's stats found below the description. If you are not familiar with clickbank or how their rankings work, I encourage you to go to their Help Center where you will find lots of information on how clickbank works. In particular, you can use the stats of a product to determine how hot a niche is.
NPC teaches us to pay close attention to these metrics:
total $/sale – the total commission or total dollar amount that an affiliate is getting on average per sale
%/Refd- affiliate driven sales
Gravity - tells you whether or not affiliates are making money out of the product. You need to see that
people are earning out of the product before you venturing in it. However, you also need to
take into consideration the market that your niche belongs. According to NPC, a gravity of 7 or
higher is good especially for your first site.
A good tip is to use advanced search where you are given options as to what stats you’d like to see in the order that you prefer. But again, learn to use the data to your advantage because when a niche is too hot, you may end up having to compete with experts in the industry. What NPC encourages is to find a niche that’s not too competitive so that you can rise above your competitors. Now, we’re on to step 3.
0 Comments:
Post a Comment